Customer Excellence

Building a differentiating customer experience

The digital revolution has brought unprecedented transformations in customer relationships:

  • The emergence of disruptive models from innovative and emerging players
  • The empowerment of customers and consumers  
  • The impact of new digital uses and technologies
  • The emergence of new consumption patterns.  

    These factors induce companies to develop new customer-centric strategies with a view to influence, advise and retain their customers.

    Common to all of these initiatives is a search for excellence based on a customer experience.

    Sopra Steria Consulting is a “customer experience facilitator”, supporting our clients in the digital transformation of their customer relationships in four areas:

  • Customer capital, based on customer knowledge with the aim to develop customer assets (Big Data, BI, etc.)
  • Marketing intelligence, focusing on supply and demand and the customer lifecycle  
  • Business performance, looking at new sales and distribution models and facilitating business change.
  • Relational excellence, focusing on customer path support in a cross-channel relationship.

Our approach is based on a continuous monitoring of market developments, an understanding of emerging use patterns, and knowledge of new technologies (mobile and social solutions, Big Data, Cloud).

Sopra Steria Consulting is a member of the EBG (Electronic Business Group) and develops partnerships with leaders in the field of digital customer relationships.